A marketing deck created after initial case study investigating creative design solutions for a sustainable fashion brand Toogood. Utilising tools like 10Ps, SWOT, and PESTLE, I proposed a creative campaign with multimedia content.

Crombie has commissioned me to produce a route to consumer marketing & social media strategy for the biannual menswear 2024 event Pitti Uomo Florence. My mission is to engage existing & new consumers through their single product category (Coat). Brand essence, heritage & roots, are core pillars that define this brand.

I planned an integrated marketing campaign for my brand, supported by a branding guide, which would launch via a branded pop-up hosted in a multi-label retailer in my chosen market for the start of A/W 23 or S/S 23

FMM commissioned me to create a consumer marketing strategy for Black History Month 2024. I developed a launch event at Stratford East, focusing on IDENTITY, targeting Newham and Greater London, and engaging emerging talent and businesses.